The blog of Ready State, a rigorously lean marketing agency

Emails We Like: Summer 2018

If the average worker gets 120 emails per day, it takes a lot to stand out. Here are some inspired examples we've seen recently.

By Ayaz Lakhani, Senior Strategist  |  Aug 14, 2018
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Don't worry (much), my AI won't bite

Marketers and creatives—and their employers and agencies and clients—will reap tremendous gains from this explosion of machine marketing. The question is: What will our role really be?

By Steven Wong, Chief Marketing Officer  |  Jun 19, 2017
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How to generate ideas like a creative team

You don’t have to be a creative genius to come up with good ideas. You can take these steps, one by one.

By Ian Clazie, Executive Creative Director  |  May 26, 2016
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