Here at Ready State we like to challenge ourselves. Oh, and we love music.
On a typical Friday afternoon we can be found enjoying a couple of baguettes with some fancy cheese, jam, and beer—all while listening to the office Sonos pump out weekend-ready tunes.
One Friday in particular, we started waxing poetic about our favorite summer jams. And that naturally led to the question: What makes a jam a summer jam? Turns out everyone has their own favorite song of the summer.
We started tossing around some ideas while cracking open beer #3, and one eventually stuck: Why not turn some iconic summer jams into fruity, sticky spreads?
The idea caught on and we tapped into our copywriters, designers, and strategists to make it real and bring it to life. Flash forward to now: we’re excited to bring you mysummerjams.com. It’s a collection of summer jams interpreted as actual jams. Take a look, have a taste, and let us know what you think. Maybe your favorite jam will be next!
